Agent Knowledge

Make Connections That Count

By |January 15th, 2019|


Success in the real estate business is all about the people you know – clients, agents, and other strategic partnerships. When you’re building your business, it’s easy to get caught up in the numbers, such as how many leads are in your pipeline each month. However, it’s your approach to these relationships that will set […]

Happy Holiday Networking!

By |December 8th, 2017|



It’s the most wonderful time of the year! – just not for the real estate market.

Let’s face it: it’s harder to get deals done during the holidays. Buyers and sellers are out of town or busy planning festivities. You’re busy too, but this doesn’t give you a pass. The holiday season is a prime time […]

Lead Capture 101

By |October 12th, 2017|


Let’s face it—the world of real estate is extremely competitive. As a real estate agent, you face many challenges that go beyond your ability to help your clients buy or sell their homes.

For many agents, this means utilizing online resources, such as a website, social media, and placing ads to promote yourself to your prospective […]

What Your Personal Brand is Lacking

By |July 21st, 2016|


Personal branding is something that every agent thinks about, but it’s much more than just the way you present yourself to the public. It’s everything you do–online and offline.

What you put out into the world reflects your personal brand-images, messages and content. A well-developed brand garners credibility. An inconsistent brand message reflects a lack of […]

The Next Best Social Tool for Agents

By |July 14th, 2016|



Facebook, Instagram, Twitter – move aside! The next best social platform is Snapchat, and it’s taking the real estate industry by storm. While you might still be trying to catch up on the other accounts, Snapchat is reaching its peak. And you don’t want to miss out on all it has to offer.

Snapchat is a […]

Reconnect with Clients

By |June 13th, 2016|

Summer is the busy season, but it’s important to not let the connection you share with your clients fall by the wayside.

It’s more important now than ever to remain in touch with your clients because, after all, they are your best marketing tool. Nothing is more valuable than word-of-mouth referrals.

These very simple tips are […]

Housing Heat Up: Marketing Tips for Summer

By |May 26th, 2016|

Summer is officially here, and the weather finally got the notice.

You can smell the freshly mowed grass, witness the flowers bloom, and are soaking up the longer days–all clear signs that the market is heating up. Brace yourselves: buyers are about to get serious.

These 3 tips will set you apart from the competition […]

Outdoor Styles to Boost Summer Sales

By |May 16th, 2016|

Ahhh, sweet summertime. Everything gets better when summertime rolls around, including the market. Buyers pop out of the woodwork, and it’s a seller’s market once again. Everyone pictures themselves out grilling, throwing the ball for their dog or pushing their kid on the swing set. That’s why staging your outdoor setting is key for the […]

Green is the New Gold

By |May 9th, 2016|

Going green is the next big thing!

Forget gold star ratings; a green thumb is now what makes you stand out in the crowded market.

But it’s much more than a fad–it’s a lifestyle, and more home buyers are willing to shell out extra dollars for an eco-friendly home.

With every new trend, there are myths that […]

Managing Your Social Reputation

By |April 14th, 2016|

There’s a popular saying: You have one chance to make a first impression. And today, chances are that first impression happens online. The pressure to stand out among the crowd and make that good first impression is stronger than ever. One wrong picture, post or share can get you in hot water. It’s important to […]